Shortcut social media success in 2021

"I've analysed the social media activity of 50 top-performing agencies. Learn from the best in government & public sector."

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Master digital marketing and social media

Your digital communications education and consulting partner

 

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Accredited Courses

Become Certified in Digital Communications for Public Sector by taking our Certificate or Diploma programmes or single modules.

 

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Membership

Get 12-month access to our Learning Hub, access live group coaching, expert masterclasses, along with template strategies and policies.

 

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Digital Skills Academy

Membership of our Digital Skills academy will fast-track your organisation's digital marketing and social media skills. Learn a new skill every month.

 

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Coaching & Consulting

Do you need a digital marketing or social media strategy? Are your staff overwhelmed? We can develop new work practices and processes.

 

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Masterclasses

Register for our short, practical, and impactful online masterclasses where we shortcut you to social media and digital marketing success.

Why here, why now?

Digital marketing and social media have transformed the way we deliver communications to our stakeholders - to service users, members of the public, the media, our partners, staff and suppliers

“Highly experienced public sector marketing, PR and communications professionals are now required to learn new digital skills. This can be difficult to do with the demands of your job, so I have created this platform especially for you. This is a safe place to learn, share and empower yourself. You don’t have to fear going for promotion, you don’t have to fear being displaced by younger digitally savvy juniors. It’s time you leveraged digital to accentuate your existing skillset.“ - Joanne Sweeney

I am the go-to public sector marketing expert with an impressive client portfolio. I will help you bring your marketing skills into the Digital Age with practical, relevant and high-end training, mentoring and support.

Social media success in government and public sector

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Read our latest blog posts

Virtual Event Ideas for Public Sector

Episode 10 - Virtual Event Ideas for Public Sector

By Joanne Sweeney | April 8, 2021

In this episode, I discuss the creative and innovative ways to host virtual events.

Episode 9 - How to Land a Digital Marketing Job in Government or Public Sector

By Joanne Sweeney | April 1, 2021

In this episode, I discuss why government and public sector need more digital marketing skills in-house.

How to Launch and Build a Public Sector Podcast

Episode 8 - How to Launch and Build a Public Sector Podcast

By Joanne Sweeney | March 25, 2021

In this episode, I discuss the role of podcasting in your digital marketing strategy.

Power of Radio for Public Sector Marketing

Episode 7 - The Power of Radio for Public Sector Marketing

By Joanne Sweeney | March 18, 2021

In this episode, we discuss how to build public trust and engagement in the Digital Age using the power of radio.

Essential reads for Public Sector Pros

State of Social Media in the Public Sector 2020 Cover

State of Social Media in the Public Sector

BY JOANNE SWEENEY
An analysis of the social media footprint of Ireland’s government and public sector bodies.
Public Sector Marketing Pro Book

Public Sector Marketing Pro

BY JOANNE SWEENEY
Essential reading for marketing professionals working in government and public sector wanting immediate digital communications results.
Mastering Social Media Book

Mastering Social Media

BY JOANNE SWEENEY
Success told through real-life
public sector and government social media case studies.

Testimonials

I’m finding the Diploma content very useful and thought-provoking. It’s an opportunity to step back from my workload, pause and think about what it is I’m trying to achieve.

- LOUISE, DIPLOMA GRADUATE

The training was very practical and based on our own work as well as rich in content and operational guidance. It included a good balance of technical information and advice on how to build relevant and valuable content.

- TIAGO, SOCIAL MEDIA TRAINING GRADUATE

The digital strategy developed by Joanne has improved internal and external communications. Our contributions to external stakeholders are also more professionally delivered.

- JOHN, CONSULTING CLIENT

Professional Accreditation and Awards

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