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Accredited Courses
Become Certified in Digital Communications for Public Sector by taking our Certificate or Diploma programmes or single modules.
Membership
Get 12-month access to our Learning Hub, access live group coaching, expert masterclasses, along with template strategies and policies.
Digital Skills Academy
Membership of our Digital Skills academy will fast-track your organisation's digital marketing and social media skills. Learn a new skill every month.
Coaching & Consulting
Do you need a digital marketing or social media strategy? Are your staff overwhelmed? We can develop new work practices and processes.
Webinars
Register for our free short, practical, and impactful online masterclasses where we shortcut you to social media and digital marketing success.
Why here, why now?
Digital marketing and social media have transformed the way we deliver communications to our stakeholders - to service users, members of the public, the media, our partners, staff and suppliers
“Highly experienced public sector marketing, PR and communications professionals are now required to learn new digital skills. This can be difficult to do with the demands of your job, so I have created this platform especially for you. This is a safe place to learn, share and empower yourself. You don’t have to fear going for promotion, you don’t have to fear being displaced by younger digitally savvy juniors. It’s time you leveraged digital to accentuate your existing skillset.“ - Joanne Sweeney
I am the go-to public sector marketing expert with an impressive client portfolio. I will help you bring your marketing skills into the Digital Age with practical, relevant and high-end training, mentoring and support.
Sample clients
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Digital Marketing & Social Media Knowledge Solutions
Trusted and Expert Source of Training, Coaching and Consulting for Public Sector Pros
Watch Joanne's Clip from Facebook's first Government Digital Transformation Summit
In November 2021, Joanne was a guest expert at Facebook's first Government Digital Transformation Summit speaking on the topic of 'Building a long-term strategy for communications success'. The clip was watched over 100,000 times! Check it out - simply click on the clip below.
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Weekly Podcast & Social Media Show
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FREE 60-MINUTE WEBINARS
Improve your social media and digital marketing skills and knowledge
Learn essential tactics from Joanne Sweeney
Read our latest blog posts
Episode 39 - 7 Things You Need To Know About Meta
Mark Zuckerberg renamed Facebook Inc to Meta and introduced us to the new world of Metaverse.
Episode 38 - How to Manage Risk on Social Media
SAFETY IS A CULTURE WE CREATE TOGETHER.
Episode 37 - Why Culture Will Eat Your Digital Communications Strategy
Change is challenging. Digital communications transformation is not easy, but it is worth it.
Episode 36 - Social Media and the Law
Reviewing your internal processes is important, you can’t protect your staff if you don’t have clear and understood rules of social media engagement.
Essential reads for Public Sector Pros
State of Social Media in the Public Sector
BY JOANNE SWEENEY
An analysis of the social media footprint of Ireland’s government and public sector bodies.
Public Sector Marketing Pro
BY JOANNE SWEENEY
Essential reading for marketing professionals working in government and public sector wanting immediate digital communications results.
Mastering Social Media | 2nd Edition
BY JOANNE SWEENEY
Success told through real-life
public sector and government social media case studies.
Testimonials
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