How To Manage COVID-19
Digital Crisis Communications
We are providing crisis communications support to government agencies and public sector right now during this pandemic. There are five ways in which we can help you.
Public Sector Marketing Institute
Your digital communications education and consulting partner
Digital Skills Academy
12-month membership of our academy will fast-track your digital marketing and social media skills. Learn a new skill every month.
Accredited Training
Become Certified in Digital Communications for Public Sector by taking our Certificate or Diploma programmes or single modules.
Coaching & Consulting
Have a particular digital project that is causing you a headache? Looking to work with a consultant with vast experience in public sector digital marketing?
Free Expert Content
Subscribe to receive our free expert content. Get The Public Sector Marketing Show videos, podcasts and blog posts into your inbox weekly.
Why here, why now?
Digital marketing and social media have transformed the way we deliver communications to our stakeholders - to service users, members of the public, the media, our partners, staff and suppliers
“Highly experienced public sector marketing, PR and communications professionals are now required to learn new digital skills. This can be difficult to do with the demands of your job, so I have created this platform especially for you. This is a safe place to learn, share and empower yourself. You don’t have to fear going for promotion, you don’t have to fear being displaced by younger digitally savvy juniors. It’s time you leveraged digital to accentuate your existing skillset.“ - Joanne
I am the go-to public sector marketing expert with an impressive client portfolio. I will help you bring your marketing skills into the Digital Age with practical, relevant and high-end training, mentoring and support.
Sample clients
Listen and watch our weekly content
Subscribe to my channel
Essential reads for Public Sector Pros
Public Sector Marketing Pro
BY JOANNE SWEENEY
Essential reading for marketing professionals working in government and public sector who want immediate digital communications results.
Mastering Social Media
BY JOANNE SWEENEY
Success told through real-life public sector and government social media case studies.
Professional Accreditation and Awards
Testimonials
Richard Corbridge, CDIO, Leeds Teaching Hospital Trust, UK
Joanne delivered a lively, informative and thought-provoking session to a group of staff with an interest inusing blogging as a way to push forward on the organisation’s transparency agenda. She is extremely professional in her delivery, well organised and has a plethora of materials at the ready for a group with a broad range of capabilities. She customised the training to our specific needs and was well researched about our organsiation and the personalities taking part in the training.
Cliona Connolly, Irish Press Officer, EU Parliament
The training I have completed with Joanne is simply the best training I have ever done. Joanne empowers people to embrace social in the most efficient, strategic way according to their goals. Her gregarious, approachable nature means everyone from basic to advanced users will take away valuable skills from her training courses. Her enthusiasm and positivity also inspired a willingness amongst those present to practice everything we learned and commit to better social engagement.
Sinead McDonagh, Public Relations Officer, National Association of Youthreach Coordinators, Department of Education, Ireland
Joanne has exceptional digital knowledge which she shares so freely. Her ability to explain complex concepts is remarkable. Our senior leadership team thoroughly enjoyed learning from Joanne, she is a natural mentor.
