Master digital marketing and social media
Your digital communications education and consulting partner
Accredited Courses
Become Certified in Digital Communications for Public Sector by taking our Certificate or Diploma programmes or single modules.
Membership
Get 12-month access to our Learning Hub, access live group coaching, expert masterclasses, along with template strategies and policies.
Digital Skills Academy
Membership of our Digital Skills academy will fast-track your organisation's digital marketing and social media skills. Learn a new skill every month.
Coaching & Consulting
Do you need a digital marketing or social media strategy? Are your staff overwhelmed? We can develop new work practices and processes.
Masterclasses
Register for our short, practical, and impactful online masterclasses where we shortcut you to social media and digital marketing success.
Why here, why now?
Digital marketing and social media have transformed the way we deliver communications to our stakeholders - to service users, members of the public, the media, our partners, staff and suppliers
“Highly experienced public sector marketing, PR and communications professionals are now required to learn new digital skills. This can be difficult to do with the demands of your job, so I have created this platform especially for you. This is a safe place to learn, share and empower yourself. You don’t have to fear going for promotion, you don’t have to fear being displaced by younger digitally savvy juniors. It’s time you leveraged digital to accentuate your existing skillset.“ - Joanne Sweeney
I am the go-to public sector marketing expert with an impressive client portfolio. I will help you bring your marketing skills into the Digital Age with practical, relevant and high-end training, mentoring and support.
Sample clients
Podcast & YouTube Channel
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Read our latest blog posts
How to Conduct a Social Media Audit
In this blog I'm going to share with you how you conduct a social media audit. We're at the early stages of the year and you should be thinking […]
Why Your Staff Should be Front and Centre of Your Social Media
Employee advocacy is one of the developing themes this year on social media, so how can we leverage our staff base to amplify and advocate for our policies, for our […]
How to Convince Senior Leadership in Public Sector that Social Media Matters
In this blog I'm going to talk to you about how you can convince senior leadership to fully embrace social media, and digital communications. If you're a senior leader […]
2021 Social Media Sorted
What if the risk of not engaging online and on social media with the public was greater than actually doing it? When John Kerry was secretary of state in […]
Essential reads for Public Sector Pros
State of Social Media in the Public Sector
BY JOANNE SWEENEY
An analysis of the social media footprint of Ireland’s government and public sector bodies.
Public Sector Marketing Pro
BY JOANNE SWEENEY
Essential reading for marketing professionals working in government and public sector wanting immediate digital communications results.
Mastering Social Media
BY JOANNE SWEENEY
Success told through real-life public sector and government social media case studies.
Testimonials
Professional Accreditation and Awards
