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A Masterclass in Public Sector Marketing in a Post-Pandemic Age
Master digital marketing and social media
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Hire us to become part of your digital marketing team. Leverage our expertise and let us help you solve your organisation's digital marketing challenges.
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Do you need a digital marketing or social media strategy? Are your staff overwhelmed? We can develop new work practices and processes.
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Why here, why now?
Digital marketing and social media have transformed the way we deliver communications to our stakeholders - to service users, members of the public, the media, our partners, staff and suppliers
“Highly experienced public sector marketing, PR and communications professionals are now required to learn new digital skills. This can be difficult to do with the demands of your job, so I have created this platform especially for you. This is a safe place to learn, share and empower yourself. You don’t have to fear going for promotion, you don’t have to fear being displaced by younger digitally savvy juniors. It’s time you leveraged digital to accentuate your existing skillset.“ - Joanne Sweeney
I am the go-to public sector marketing expert with an impressive client portfolio. I will help you bring your marketing skills into the Digital Age with practical, relevant and high-end training, mentoring and support.
Sample clients
Watch Joanne's Clip from Facebook's first Government Digital Transformation Summit
In November 2021, Joanne was a guest expert at Facebook's first Government Digital Transformation Summit speaking on the topic of 'Building a long-term strategy for communications success'. The clip was watched over 100,000 times! Check it out - simply click on the clip below.
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Read our latest blog posts
Public Sector Award: Excellence in Public Sector Online Education 2023
It’s been a year of accolades and awards and sure why not finish out 2023 with another one! We have been recognised for EXCELLENCE IN PUBLIC SECTOR ONLINE EDUCATION SUPPORT […]
Best Website Award 2022
We have earned 35/40 in the annual website review study, The TGE awards. This means we qualify for the "Top Website 2022" award with recipients requiring at least 30 / 40 points. […]
The Value of Public Sector Comms Through the Eyes of the Public
Do you ever think about the impact of your public sector communications through the eyes of the public? This week I got an email out of the blue from LIFT […]
Social Media Trends 2023 | Global Report
I am delighted to have contributed to the 2023 Talkwalker Global Trends Social Media report. It's one of best reports each year for the digital marketing industry. So in this […]
Essential reads for Public Sector Pros
Public Sector Marketing Pro | Revised Edition
BY JOANNE SWEENEY
An analysis of the social media footprint of Ireland’s government and public sector bodies.
State of Social Media in the Public Sector
BY JOANNE SWEENEY
Essential reading for marketing professionals working in government and public sector in a post-pandemic world.
Mastering Social Media | Second Edition
BY JOANNE SWEENEY
Success told through real-life
public sector and government social media case studies.
Testimonials
Professional Accreditation and Awards
FREE WORKSHOP REPLAY + DIGITAL MARKETING PLAN TEMPLATE
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Learn how digital marketing can meet Public Sector organisational goals
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