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Master digital marketing and social media
Your digital communications education and consulting partner
Accredited Courses
Become Certified in Digital Communications for Public Sector by taking our Certificate or Diploma programmes or single modules.
Membership
Get 12-month access to our Learning Hub, access live group coaching, expert masterclasses, along with template strategies and policies.
Digital Skills Academy
Membership of our Digital Skills academy will fast-track your organisation's digital marketing and social media skills. Learn a new skill every month.
Coaching & Consulting
Do you need a digital marketing or social media strategy? Are your staff overwhelmed? We can develop new work practices and processes.
Masterclasses
Register for our short, practical, and impactful online masterclasses where we shortcut you to social media and digital marketing success.
Why here, why now?
Digital marketing and social media have transformed the way we deliver communications to our stakeholders - to service users, members of the public, the media, our partners, staff and suppliers
“Highly experienced public sector marketing, PR and communications professionals are now required to learn new digital skills. This can be difficult to do with the demands of your job, so I have created this platform especially for you. This is a safe place to learn, share and empower yourself. You don’t have to fear going for promotion, you don’t have to fear being displaced by younger digitally savvy juniors. It’s time you leveraged digital to accentuate your existing skillset.“ - Joanne Sweeney
I am the go-to public sector marketing expert with an impressive client portfolio. I will help you bring your marketing skills into the Digital Age with practical, relevant and high-end training, mentoring and support.
Sample clients
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Weekly Podcast & Social Media Show
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Read our latest blog posts
Episode 3 - The Role of Senior Leaders on Social Media
In this episode, I explore the role of senior leadership on social media and share best practice examples of leaders from across the world.
Episode 2 - Why Social Media is Mainstream Media
In episode two of The Public Sector Marketing Show I share the trends, tactics and team structure you need to master social media this year.
Episode 1 - How to Be a Social Media Influencer in the Public Sector
In this debut episode of The Public Sector Marketing Show, I share why I believe social media influence in Government & public sector matters.
Why 'No Comment' Can Spark A Social Media PR Crisis
In this blog I'm going to share with you my thoughts on 'no comment'. I began my career as a broadcast journalist and often I heard that phrase 'no […]
Essential reads for Public Sector Pros
State of Social Media in the Public Sector
BY JOANNE SWEENEY
An analysis of the social media footprint of Ireland’s government and public sector bodies.
Public Sector Marketing Pro
BY JOANNE SWEENEY
Essential reading for marketing professionals working in government and public sector wanting immediate digital communications results.
Mastering Social Media
BY JOANNE SWEENEY
Success told through real-life public sector and government social media case studies.
Testimonials
Professional Accreditation and Awards
