Creating short-form content doesn’t have to mean spending hours scrubbing through video footage.
Whether you’ve recorded a webinar, podcast, presentation or interview, Adobe Express AI Clip Maker helps you quickly turn long-form videos into engaging, shareable clips for social media.
Why Repurpose Long Videos?
One long video can become multiple pieces of content for platforms like Instagram Reels, TikTok, YouTube Shorts and LinkedIn. Instead of creating something new from scratch every time, you can maximise the value of the content you’ve already created.
That’s where AI Clip Maker comes in.
How Adobe Express AI Clip Maker Works
With just a few clicks, Adobe Express analyses your video and identifies the most engaging moments. It automatically creates short clips that are ready to review, edit and share.
The process is simple:
- Upload your long-form video.
- Let AI identify the key highlights.
- Review the suggested clips.
- Make any quick edits if needed.
- Export and share across your social channels.
It’s a fast way to repurpose webinars, podcasts, interviews, training sessions and other long-form videos without spending hours editing manually.
Save Time While Creating More Content
Repurposing content is one of the easiest ways to stay consistent on social media. Instead of editing every clip by hand, Adobe Express helps speed up the process so you can focus on creating and connecting with your audience.
If you’re looking for a quicker way to create social-ready videos, AI Clip Maker is well worth trying.
Try Adobe Express for yourself at adobe.ly/ExpressJuly26.
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About the Author
AI and Communications Specialist | Author | Podcaster | International Speaker
Joanne Sweeney is a recognised leader in digital marketing and digital transformation, specialising in the practical application of AI to enhance communication strategies. The founder of Digital Training Institute, Joanne empowers leaders and communications professionals to leverage AI responsibly and effectively, ensuring transparency, trust, and tangible results.
She completed the Harvard Kennedy School Executive Programme in AI and Public Policy this summer before launching her fourth book AI Playbook, in September. Joanne has also published two editions of Public Sector Marketing Pro, which were preceded by her first title, Social Media Under Investigation Law Enforcement and the Social Web.
Her books have become go-to resources for governments, public sector and policing agencies, as well as marketing and communications professionals, all navigating the challenges of the changing Internet.
Joanne is the host of the AI SIX Podcast, a daily six-minute podcast that provides actionable insights, expert interviews, and practical advice to help professionals navigate the new world of work.
