best time to post on social media

When is the best time to post on social media in 2022? This is one of the most asked questions I get from clients. 

It's difficult to know when and how often to post across social networks to maximize engagement without trial and error. But a good social media management tool will analyze your own data.

The team at CoSchedule have kindly analyzed 37,219,512 social media messages from more than 30,000 organizations to share the best times to post on every social network.

High-Level Overview: The New Best Times To Post On Social Media In 2022

These are the new best times to post on social media to generate engagement in 2022:

  1. Social media (in general): The best times to post on social media, in general, are 7:00 PM, 3:15 PM, and 8:41 AM on Friday, Wednesday, and Monday.
  2. Instagram: The best times to post on Instagram are 9:01 AM, 7:59 PM, and 9:00 AM on Wednesday, Friday, and Tuesday.
  3. Facebook: The best times to post on Facebook are 7:00 PM, 7:00 AM, and 3:15 PM on Friday, Wednesday, and Monday.
  4. Twitter: The best times to post on Twitter are 10:00 AM, 8:38 AM, and 9:26 AM on Wednesday, Friday, and Thursday.
  5. LinkedIn: The best times to post on LinkedIn are 12:00 PM, 10:00 AM, and 1:00 AM on Tuesday, Thursday, and Wednesday.
  6. Pinterest: The best times to post on Pinterest are 12:00 PM, 6:17 PM, and 8:02 PM on Friday, Tuesday, and Thursday.

 

What Are The Best Times To Post On Social Media?

  1. The best times to post to social media in 2022 are 7:00 PM, 3:15 PM, and 8:41 AM in your target audience’s time zone.
  2. The best hourlong periods to post on social media are 9:00 AM, 7:00 PM, and 10:00 AM in your target audience’s time zone.
  3. The worst hourlong periods to post on social media are 2:00 AM, 3:00 AM, and 1:00 AM in your target audience’s time zone.
  4. The best times the top .5% of organizations post on social media are 12:00 PM, 6:00 PM, and 9:00 AM in their target audience’s time zones.

 

For these findings specifically, we reviewed the most engaged social media posts from every social network as a single grouping—all social messages sent to every social network.

For more information on all of the data we analyzed, read the section at the end of this report “About The Best Times To Post Original Research”.

The following are the top 10 best times to post on social media in order from most engagement to lesser (these are all the best times, so even the last one in this list is still a good time to post).

The following numbered list of best times is literally the exact minute that organizations post on social media, so it is the most specific information for the best times to post on social media than any other source on the internet.

 

The top 10 best times to post on social media to generate engagement are:

  1. 7:00 PM
  2. 3:15 PM
  3. 8:41 PM
  4. 2:00 PM
  5. 3:18 PM
  6. 8:30 PM
  7. 1:00 PM
  8. 3:00 PM
  9. 4:00 PM
  10. 8:00 PM

The top 10 best hourlong periods to post on social media to generate engagement are:

  1. 9:00 AM
  2. 7:00 PM
  3. 10:00 AM
  4. 8:00 PM
  5. 3:00 PM
  6. 11:00 AM
  7. 9:00 PM
  8. 5:00 PM
  9. 8:00 AM
  10. 12:00 PM

The worst hourlong periods to post on social media to generate engagement are:

  1. 2:00 AM
  2. 3:00 AM
  3. 1:00 AM
  4. 4:00 AM
  5. 5:00 AM

The best times the top .5% of engaging organizations post on social media are:

  1. 12:00 PM
  2. 6:00 PM
  3. 9:00 AM
  4. 8:00 PM
  5. 2:00 PM
  6. 4:00 PM
  7. 10:00 AM
  8. 8:00 AM
  9. 1:00 PM
  10. 11:00 AM

 

What Are The Best Days To Post On Social Media?

  1. The best days to post on social media are Friday, Wednesday, and Monday.
  2. The worst days to post on social media are Saturday, Tuesday, and Thursday.
  3. The days organizations post most frequently to social media are Wednesday, Tuesday, and Thursday.
  4. The days the top .5% of organizations post on social media are Wednesdays, Thursdays, and Fridays.

The best days to post on social media to generate engagement are (best to worst):

  1. Friday
  2. Wednesday
  3. Monday
  4. Sunday
  5. Thursday
  6. Tuesday
  7. Saturday

The days organizations most frequently post on social media are (greatest to least):

  1. Wednesday
  2. Tuesday
  3. Thursday
  4. Friday
  5. Monday
  6. Saturday
  7. Sunday

The days the top .5% of organizations most frequently post on social media are (greatest to least):

  1. Wednesday
  2. Thursday
  3. Friday
  4. Tuesday
  5. Monday
  6. Sunday
  7. Saturday

 

When Is The Best Time To Post On Instagram?

  1. The best times to post on Instagram in 2022 are 9:01 AM, 7:59 PM, and 9:00 AM.
  2. The best hourlong periods to post on Instagram are 9:00 AM, 7:00 PM, and 12:00 PM.
  3. The worst hourlong periods to post on Instagram are 2:00 AM, 1:00 AM, and 4:00 AM.
  4. The best days to post on Instagram are Wednesday, Friday, and Tuesday.
  5. The worst days to post on Instagram are Sunday, Saturday, and Monday.

The top 10 best times to post on Instagram to generate engagement are:

  1. 9:01 AM
  2. 7:59 PM
  3. 9:00 AM
  4. 8:00 PM
  5. 7:59 AM
  6. 8:01 PM
  7. 12:01 PM
  8. 8:00 AM
  9. 11:01 AM
  10. 11:58 AM

The top 10 best hourlong periods to post on Instagram to generate engagement are:

  1. 9:00 AM
  2. 7:00 PM
  3. 12:00 PM
  4. 10:00 AM
  5. 11:00 AM
  6. 8:00 AM
  7. 2:00 PM
  8. 8:00 PM
  9. 5:00 PM
  10. 3:00 PM

The worst hourlong periods to post on Instagram to generate engagement are:

  1. 2:00 AM
  2. 1:00 AM
  3. 4:00 AM
  4. 3:00 AM
  5. 12:00 AM

The best days to post on Instagram to generate engagement are (best to worst):

  1. Wednesday
  2. Friday
  3. Tuesday
  4. Thursday
  5. Monday
  6. Saturday
  7. Sunday

 

When Is The Best Time To Post On Facebook?

  1. The best times to post on Facebook in 2022 are 7:00 PM, 7:00 AM, and 3:15 PM.
  2. The best hourlong periods to post on Facebook are 7:00 PM, 9:00 AM, and 10:00 AM.
  3. The worst hourlong periods to post on Facebook are 2:00 AM, 3:00 AM, and 12:00 AM.
  4. The best days to post on Facebook are Friday, Wednesday, and Monday.
  5. The worst days to post on Facebook are Saturday, Sunday, and Thursday.

The top 10 best times to post on Facebook to generate engagement are:

  1. 7:00 PM
  2. 7:00 AM
  3. 3:15 PM
  4. 10:00 AM
  5. 6:00 AM
  6. 2:00 PM
  7. 12:00 PM
  8. 12:30 PM
  9. 5:00 PM
  10. 9:00 AM

The top 10 best hourlong periods to post on Facebook to generate engagement are:

  1. 7:00 PM
  2. 9:00 AM
  3. 10:00 AM
  4. 3:00 PM
  5. 8:00 AM
  6. 7:00 AM
  7. 8:00 PM
  8. 12:00 PM
  9. 2:00 PM
  10. 11:00 AM

The worst hourlong periods to post on Facebook to generate engagement are:

  1. 2:00 AM
  2. 3:00 AM
  3. 12:00 AM
  4. 4:00 AM
  5. 5:00 AM

The best days to post on Facebook to generate engagement are (best to worst):

  1. Friday
  2. Wednesday
  3. Monday
  4. Tuesday
  5. Thursday
  6. Sunday
  7. Saturday

 

When Is The Best The Best Time To Post On Twitter?

  1. The best times to post on Twitter in 2022 are 10:00 AM, 8:38 AM, and 9:26 AM.
  2. The best hourlong periods to post on Twitter are 9:00 AM, 9:00 PM, and 10:00 AM.
  3. The worst hourlong periods to post on Twitter are 2:00 AM, 3:00 AM, and 5:00 AM.
  4. The best days to post on Twitter are Wednesday, Friday, and Thursday.
  5. The worst days to post on Twitter are Saturday, Sunday, and Monday.

The top 10 best times to post on Twitter to generate engagement are:

  1. 10:00 AM
  2. 8:38 AM
  3. 9:26 AM
  4. 10:39 AM
  5. 5:10 PM
  6. 8:41 PM
  7. 9:00 AM
  8. 9:33 AM
  9. 9:35 AM
  10. 10:47 AM

The top 10 best hourlong periods to post on Twitter to generate engagement are:

  1. 9:00 AM
  2. 9:00 PM
  3. 10:00 AM
  4. 7:00 PM
  5. 8:00 PM
  6. 6:00 PM
  7. 11:00 AM
  8. 8:00 AM
  9. 10:00 PM
  10. 5:00 PM

The worst hourlong periods to post on Twitter to generate engagement are:

  1. 2:00 AM
  2. 3:00 AM
  3. 5:00 AM
  4. 4:00 AM
  5. 6:00 AM

The best days to post on Twitter to generate engagement are (best to worst):

  1. Wednesday
  2. Friday
  3. Thursday
  4. Tuesday
  5. Monday
  6. Sunday
  7. Saturday

 

When Is The Best Time To Post On LinkedIn?

  1. The best times to post on LinkedIn in 2022 are 12:00 PM, 10:00 AM, and 1:00 AM.
  2. The best hourlong periods to post on LinkedIn are 3:00 PM, 10:00 AM, and 2:00 PM.
  3. The worst hourlong periods to post on LinkedIn are 4:00 AM, 10:00 PM, and 11:00 PM.
  4. The best days to post on LinkedIn are Tuesday, Thursday, and Wednesday.
  5. The worst days to post on LinkedIn are Sunday, Saturday, and Monday.

The top 10 best times to post on LinkedIn to generate engagement are:

  1. 12:00 PM
  2. 10:00 AM
  3. 1:00 AM
  4. 2:57 PM
  5. 8:00 AM
  6. 2:56 PM
  7. 3:00 PM
  8. 2:00 PM
  9. 9:00 AM
  10. 10:50 AM

The top 10 best hourlong periods to post on LinkedIn to generate engagement are:

  1. 3:00 PM
  2. 10:00 AM
  3. 2:00 PM
  4. 11:00 AM
  5. 12:00 PM
  6. 6:00 PM
  7. 4:00 PM
  8. 5:00 PM
  9. 1:00 PM
  10. 8:00 AM

The worst hourlong periods to post on LinkedIn to generate engagement are:

  1. 4:00 AM
  2. 10:00 PM
  3. 11:00 PM
  4. 12:00 AM
  5. 2:00 AM

The best days to post on LinkedIn to generate engagement are (best to worst):

  1. Tuesday
  2. Thursday
  3. Wednesday
  4. Friday
  5. Monday
  6. Saturday
  7. Sunday

 

When Is The Best Time To Post On Pinterest?

  1. The best times to post on Pinterest in 2022 are 12:00 PM, 6:17 PM, and 8:02 PM.
  2. The best hourlong periods to post on Pinterest are 6:00 PM, 8:00 PM, and 12:00 PM.
  3. The worst hourlong periods to post on Pinterest are 4:00 AM, 5:00 AM, and 1:00 AM.
  4. The best days to post on Pinterest are Friday, Tuesday, and Thursday.
  5. The worst days to post on Pinterest are Sunday, Saturday, and Monday.

The top 10 best times to post on Pinterest to generate engagement are:

  1. 12:00 PM
  2. 6:17 PM
  3. 8:02 PM
  4. 8:00 AM
  5. 9:10 AM
  6. 10:29 AM
  7. 4:58 PM
  8. 6:30 PM
  9. 7:14 PM
  10. 7:50 PM

The top 10 best hourlong periods to post on Pinterest to generate engagement are:

  1. 6:00 PM
  2. 8:00 PM
  3. 12:00 PM
  4. 4:00 PM
  5. 9:00 PM
  6. 7:00 PM
  7. 5:00 PM
  8. 10:00 PM
  9. 3:00 PM
  10. 10:00 AM

The worst hourlong periods to post on Pinterest to generate engagement are:

  1. 4:00 AM
  2. 5:00 AM
  3. 1:00 AM
  4. 2:00 AM
  5. 6:00 AM

The best days to post on Pinterest to generate engagement are (best to worst):

  1. Friday
  2. Tuesday
  3. Thursday
  4. Wednesday
  5. Monday
  6. Saturday
  7. Sunday

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