This accredited Certificate is aimed at senior leaders, managers, communications and marketing professionals that need to confidently and competently communicate with citizens online. You are most likely working in government and public sector including non-governmental organisations or you may be an agency or freelancer supporting your client.
This Certificate is also suitable for agencies and departments not working directly in public health, as the pandemic’s impact is felt right across the public and NGO sector. Because there is no pharmaceutical intervention right now for COVID-19, it is critical that messaging around public health guidelines and other measures result in changed citizen behaviour.
Supplementary tutorial videos and resources such as templates and checklists are provided
Students are required to complete a Digital Crisis Communications Plan for accreditation purposes. A template plan is provided.
This certificate is accredited by the CPD Standards Office in London