Mastermind with Great Minds

Led by Joanne and supported by other public sector marketers Pros

6-month Mastermind with online and face to face meetings.
A place for
peer brainstorming and collective creative thinking to design a plan and help you to achieve.

What is a Mastermind?

The term Mastermind was coined by Napoleon Hill in his book from the 1930s, Think And Grow Rich.

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“No two minds ever come together without thereby creating a third, invisible intangible force, which may be likened to a third mind [the master mind].”

  • Mastermind groups offer a combination of brainstorming, education, peer accountability and support in a group setting to sharpen your professional and personal skills.
  • A Mastermind group helps you and your Mastermind group members achieve success.
  • Members challenge each other to set strong goals, and more importantly, to accomplish them.

Why should I join a Mastermind?

Mastermind are ideal for savvy professionals who want to take their career to the next level. You are basically choosing a coach to work with you over a fixed period of time. The coach (Joanne) will be your guide, muse and motivator and along with the peers who join, will help you get to the next level – and that level you decide upon.

Is the Public Sector Marketing Mastermind for me?

If you answer yes to three or more of these statements then this Mastermind is most definitely for you.

1. I want to be seen as a digital communications expert in the public sector.

2. I want to lead out on a programme of digital transformation in my organisation.

3. I want to be influential in my organisation.

4. I want to network with peers in public sector marketing to enhance my knowledge of other public sector bodies.

5. I want to fast-track digital transformation in one particular area.

6. I want to benefit from Joanne’s extensive knowledge and experience with direct access to her over a 6-month period of time.

7. I want to be part of the Public Sector Marketing Pros inner circle.

8. I am ready to take myself to the next level professionally and this Mastermind is the perfect opportunity.

9. I see this Mastermind as a way to get clarity on what our organisation needs to do to achieve real digital transformation.

10. This is a unique way to develop knowledge, skills and a new network

11. It is a cost effective and efficient way to get high-level consulting with the added value of peer-to-peer network and support also.

How does a Mastermind work?

Through a Mastermind group process, first you create a goal, then design a plan to achieve it. The group helps you with creative ideas and wise decisions-making. 

Then, as you begin to implement your plan, you bring both success stories and problems to the group. Success stories are applauded (loudly!), and problems are solved through peer brainstorming and collective creative thinking.

What is a Hot Seat?

The Hot Seat is where you get to be in the spotlight, and the group spends the majority of the session focusing on you and the particular problems or issues you are facing.  

It’s where they harness all their wisdom, experience and knowledge to help you. It’s one of the most valuable parts of being in a Mastermind, so everyone is encouraged to participate fully to get the maximum benefits.

What do I get as part of the Mastermind?

When you complete the Diploma, you are ready for new and exciting professional opportunities such as:
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Monthly group call and hot seat
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Two-day in-person boot-camp
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Three individual strategy calls - (months 2,4 and 6)
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Access to my digital skills academy for up to five of your colleagues*
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Private forum on my website for members of the Mastermind to communicate


Message or call Joanne on 087 6237373 or email to discuss your application.