Here's a list of our top 10 digital marketing tools that we use weekly in our organisation for better efficiency and delivery of tasks. We love tech tools at Public Sector Marketing Institute and each month we host Tech Thursday for our members.
In this blog post, we decided to share our top 10 digital marketing tools with you. If you would like to find out more about our membership drop us an email or read more here.
Our Top 10 Favourite Tools
#1 Canva (Graphic design)
- > Free Account? Yes! The free account gives you access to all the basic Canva features but you will not have access to their library of premium assets and your cloud storage space is limited to 5GB. You will also not have access to the Brand Kit function, but you can still do loads with a free account!
- > Pricing: Pro Option = $12.99/month for everything the free account has plus access to the premium stock library and templates, more advanced image editing and resizing tools and 100GB of cloud storage.
#2 WebinarKit (Live and pre-recorded webinars)
- > Free Account? Unfortunately no free access or trial offered.
- > Pricing: Usually $99/month but they are currently offering a one-time payment option for $72.
#3 Vimeo (Video hosting)
- > Free Account? Yes! Vimeo offers a free Basic account.
- > Pricing: Plus Option = $12/month for 5GB of uploads per week.
#4 PROMO (Video creation)
- > Free Account? No free access but a free trial is offered.
- > Pricing: Business Option = $30/month for unlimited videos, unlimited premium clips, 5000+ templates.
#5 KARTRA (All-in-one marketing platform)
- > Free Account? No free access but a 14-day free trial is offered.
- > Pricing: Starter Option = $99/month for 2,500 leads, 1 custom domain, 15,000 emails/month, 50GB storage, 100 pages, 50 videos, 2 memberships.
#6 Agorapulse (Social media scheduling)
- > Free Account? No free access but a 15-day free trial is offered.
- > Pricing: Pro Option = $99/month for 10 social profiles and 2 users
#7 Captivate (Podcast hosting)
- > Free Account? No free account but a 7-day free trial is offered.
- > Pricing: Personal Option = $17/month, paid yearly for 12,000 downloads and unlimited number of podcasts and storage
#8 Wavve (Audiograms)
- > Free Account? Yes! The free account allows for the creation of 2 minutes of Wavve videos/audiograms created per month, but all content will include the Wavve branding.
- > Pricing: Creator Option = $12.99/month for 30 minutes of videos/audiograms created per month
(Done for you video creation)
- > Free Account? No free access but a free 7-day trial is offered with 1 free credit added to account (each credit gives you 5 mins of video).
- > Pricing: Growth Option: $99/month for 4 credits (20 mins of video) per month.
#10 Whova (Event management)
- > Free Account? No free access but a live demo is available on request.
- > Pricing: Quote provided on request. The final price is determined by number of attendees etc.
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