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digital marketing expert in 3 steps:

1. Register with our Institute

2. Complete your Modules

3. Become Certified

How To Manage COVID-19
Digital Crisis Communications

We are providing crisis communications support to government agencies and public sector right now during this pandemic. There are five ways in which we can help you.

Public Sector Marketing Institute

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Digital Skills Academy

12-month membership of our academy will fast-track your digital marketing and social media skills. Learn a new skill every month.

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Become Certified in Digital Communications for Public Sector by taking our Certificate or Diploma programmes or single modules.

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Have a particular digital project that is causing you a headache? Looking to work with a consultant with vast experience in public sector digital marketing? 

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Why here, why now?

Digital marketing and social media have transformed the way we deliver communications to our stakeholders - to service users, members of the public, the media, our partners, staff and suppliers

“Highly experienced public sector marketing, PR and communications professionals are now required to learn new digital skills. This can be difficult to do with the demands of your job, so I have created this platform especially for you. This is a safe place to learn, share and empower yourself. You don’t have to fear going for promotion, you don’t have to fear being displaced by younger digitally savvy juniors. It’s time you leveraged digital to accentuate your existing skillset.“ - Joanne

I am the go-to public sector marketing expert with an impressive client portfolio. I will help you bring your marketing skills into the Digital Age with practical, relevant and high-end training, mentoring and support.


Sample clients

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Essential reads for Public Sector Pros

Public Sector Marketing Pro Book

Public Sector Marketing Pro

Essential reading for marketing professionals working in government and public sector who want immediate digital communications results.
Mastering Social Media Book

Mastering Social Media

Success told through real-life
public sector and government social media case studies.

Professional Accreditation and Awards


Eugen Sandu, Press Advisor, European Parliament

Great energy. Does not scare easily. Enjoys a challenge. Extremely determined and insanely professional. Gives 110% to every project. Highly recommended to anyone in search for a different approach and new PR and Marketing ideas tailored to one’s needs.

John Jacob, General Secretary of the Association of Garda Sergeants & Inspectors

The digital strategy developed by Joanne has improved internal and external communications. AGSI is recognised within the Garda organisation as having the most current and accurate information available. Our contributions to external stakeholders are also more professionally delivered.