Gov Comms Pros: Are You Running TikTok Ads Without an Account?
If you’ve been using TikTok’s “Custom Identity” option to run ads without actually having a TikTok account, you need to act now. TikTok is phasing out this workaround in early 2026. Once it’s gone, every advertiser will need a verified TikTok profile linked to their ads. No account, no ads. I’ve seen this catch out […]
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