FREE WEBINARS

Digital Marketing & Social Media Webinars for Public Sector Marketing Professionals

Learn essential tactics from Joanne Sweeney

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This webinar explores how organisations can move from learning about AI to applying it safely and effectively in everyday work.

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This webinar takes you on a guided tour of the AI-powered features built into Adobe Express, showing you how to create faster, work smarter, and produce high-quality content with less effort.

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This webinar explores the key findings from the 2026 Digital News Report and what they mean for your communications strategy.

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This webinar walks you through the foundations of building a practical, realistic, and responsible AI strategy for your organisation.

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This webinar breaks down the major AI tools and helps you understand which one to use and when.

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This webinar looks at how format decisions can help or hinder your communications, and how to get them right.

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This webinar shows you how to create an AI-powered marketing and comms plan for 2026, highlighting key shifts, opportunities for small teams, and common pitfalls to avoid.

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This webinar will teach you practical strategies to maintain campaign reach and compliance when your Meta ads are restricted or rejected.

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This webinar will teach you how to create killer short-form video using CapCut, one of the most powerful (and free!) mobile and desktop editing tools out there. This is a fast-paced, practical session designed to remove the fear and friction from video content creation.

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This free webinar will walk you through the biggest changes shaping marketing right now, and how public pros can adapt with confidence and understand what competencies they need to learn or lean into.

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This webinar is value-packed session where you'll learn how to align your marketing goals with public sector priorities and gain practical tactics to boost engagement, build trust, and streamline your campaigns—even with limited resources.

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This webinar is your chance to reflect, refresh, and reimagine your marketing strategy for 2025, all while celebrating the holiday season with like-minded peers.

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TESTIMONIALS

Producing Impactful Results. Here’s what our clients & students say about working and studying with us.

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Mary,
Applied Digital Marketing for Professionals
I especially like that the course content is available in different formats — video, audio, and transcripts. The workbooks are also very user-friendly.
Mary,
Applied Digital Marketing for Professionals
3020930
Daniel,
Applied Digital Marketing for Professionals

I find the templates very useful as I am starting at the beginning so all of these need to be done, and having a policy behind it is very useful.

Daniel,
Applied Digital Marketing for Professionals
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Margaret,
Applied Digital Marketing for Professionals

I was looking for something very practical, and this programme really hits the mark.

Margaret,
Applied Digital Marketing for Professionals
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Deirdre,
Applied Digital Marketing for Professionals

The programme was very informative and well structured. I particularly liked the workbooks with the examples. I find focusing on a challenge and having clear examples and case studies is very helpful.

Deirdre,
Applied Digital Marketing for Professionals
3020923
Michael,
Communications Executive

I love how my traditional marketing and communication skills are so relevant but how they are elevated with the digital element. I feel so much more confident in my role now.

Michael,
Communications Executive
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Genevieve,
Communications Executive

This course helped me develop a digital communications plan for our agency, as we didn’t have one.

Genevieve,
Communications Executive
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