MASTERING SOCIAL MEDIA  |  FREE E-BOOK

Learn how social media can meet organisational goals

Essential reading for public sector marketing pros

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Build public trust and promote citizen engagement

Enrol in our Professional Diploma in Social Media for Government & Public Sector

Social media for government and public sector requires a specific set of skills as your core objective is to build public trust and promote citizen engagement.

In a world where the citizen voice has never been stronger, public officials need to show up online with confidence and be entirely competent. This practical course is designed and delivered by public sector marketing author and practitioner Joanne Sweeney.

6-week practical online course

An opportunity to gain an industry-standard qualification applicable to your day job and a learning environment to suit your lifestyle.

Monthly live coaching calls

90-minute live and online coaching call each month to answer questions and trouble-shoot task and assignment queries.

Access to online Learning Hub

Students have access to valuable social media resources to use on the job for a full year from date of enrollment.

Accredited CPD Badge 2022-2024

This course is accredited by the CPD Standards Office and is recognised in 22 countries worldwide.

Upon successful completion of the Professional Diploma in Social Media for Government & Public Sector course modules and assignment, you will become a Certified Digital Marketing Specialist of the Public Sector Marketing Institute (PSMI). The PSMI is globally recognised as the leader in digital marketing topics for government and public sector with courses designed and developed by practising digital marketing professionals and subject matter experts in local, national and international government, politics, public affairs and public policy.

"Having no social media background should not stop you from participating in this course, I now have so much more knowledge and insight into was is required to fulfil my role within the organisation."

Jackie, Health Service Executive, Ireland

Improve your skills and secure your place

This course is aimed at professionals working in all areas of government and public sector whose role involves some element of social media communications. It is also aimed at professionals who have career progression in mind.

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