UPCOMING SOCIAL MEDIA & DIGITAL COMMUNICATIONS TRAINING

2023 Training & Events

Become certified in social media and digital marketing by enrolling in our accredited training courses for public sector pros.

WATCH OUR FREE ON-DEMAND WEBINAR

Essential Social Media Skills for Government & Public Sector

Social Media Bootcamp

Social Media Bootcamp

Thursday 20 April 2023 | 9:30am-4:00pm

Are you baffled by the speed of social media change? Would you like to learn 10 tactics from each of the core social networks that will have an impact right away? Join our 1-Day Social Media Bootcamp and improve your competency on social media while gaining confidence.

Facebook: Find out how to maximise reach with a solid plan.

Instagram: Uncover the tactics that will get you the best return.

Twitter: Lean into new features and perfect old ones.

LinkedIn: Bring the personal to the professional and build authority.

TikTok: Demystify this mobile video social network and learn the language and features.

COST: €350

Professional Diploma in Social Media

Professional Diploma in Social Media for Government & Public Sector

11 May - 15 June 2023 | 10:00am-1:00pm

Social media for government and public sector requires a specific set of skills as your core objective is to build public trust and promote citizen engagement. In a world where the citizen voice has never been stronger, public officials need to show up online with confidence and be entirely competent. This practical CPD Accredited Diploma provides you with the opportunity to gain an industry-standard qualification applicable to your day job and a learning environment to suit your lifestyle.

COST: €1,500

Certificate in Digital Crisis Communications

Certificate in Digital Crisis Communications for Government & Public Sector

DATES TO BE CONFIRMED

This CPD Accredited Certificate is aimed at senior leaders, managers, communications and marketing professionals that need to confidently and competently communicate with citizens online. Crisis communications requires a specific set of skills in the Digital Age and in this course you will get a template Digital Crisis Comms plan and module worksheets to develop your own agency’s response.

COST: €750

TikTok for Public Sector

TikTok for Public Sector

DATES TO BE CONFIRMED

In this live online course, Joanne will demystify TikTok and help you to learn the language and features on the world’s fast-growing social media app. Take this course if you are at the beginning of your TikTok marketing journey for your organisation.

TikTok Content Plan

TikTok Storyboarding

TikTok Trends & Tactics

TikTok Analytics

COST: €950

Advanced Diploma for Managers in Digital Communications

Advanced Diploma for Managers in Digital Communications for Government and Public Sector

7 September - 26 October 2023 | 9:30am-12:00pm

This accredited 9-week Advanced Diploma for Managers in Digital Communications for Government and Public Sector is a new course geared towards public sector communications professionals who want to take their social media, digital marketing and digital communications skills to the next level. This course will be hosted online and includes 9 modules, 3 group discussions and a final assignment.

COST: €2,250

Professional Diploma in Digital Marketing

Professional Diploma in Digital Marketing for Government & Public Sector

7 September - 26 October 2023 | 2.00pm-4:30pm

Do you want to improve your digital and social media skills to help you in your role within a public sector or Government agency? Are you ambitious and seeking promotion? Do you feel left behind in the Digital Age? When searching for a digital marketing course, do you feel most are targeted at private companies and not relevant to your work? This practical CPD Accredited Diploma will transform your skills, knowledge, confidence and career.

COST: €2,500

Public Sector Marketing Institute Academy

Public Sector Marketing Institute Academy

NOW OPEN

Our Academy gives you 12-months access to on-the-job digital and social media support directly from Joanne with optional 20-minute coaching calls, practical quarterly live training sessions and on-demand access to our extensive library of social media and digital marketing resources. You will also get discount codes for all our events, trainings and workshops.

COST: €1,200

Social Media Pay-Per-Click Advertising

Social Media Pay-Per-Click Advertising

AVAILABLE NOW

These on-demand short and practical sessions will teach you how to plan, launch, monitor and measure social media Pay-Per-Click advertising campaigns. This course covers advertising on Facebook, Instagram, Twitter, LinkedIn and Google.

COST: €950

TikTok Strategy

TikTok Strategy – Done With You

AVAILABLE NOW

Do you need to develop a TikTok Strategy for your government or public sector agency? Working directly with you/your team, Joanne will write your strategy and teach you how to produce your first four videos along with a 3-month TikTok content calendar.

COST: €3,750

Post-Pandemic Communications Seminar

Post-Pandemic Communications Seminar

AVAILABLE NOW

The agility shown by Government and public sector agencies through the pandemic is remarkable. You have transformed and embraced digital communications in many facets. But what’s next? As part of the launch of the revised version of Public Sector Marketing Pro, Joanne will be hosting a 90-minute virtual book tour for senior leadership and communications teams to discuss post-pandemic communications and the public’s expectations when it comes to online messaging.

COST: €1,250

Digital Communications Clinics

Digital Communications Clinics

AVAILABLE NOW

Bring your digital challenge to Joanne’s Zoom room. Together, we will brainstorm solutions and Joanne will follow up with a customised action plan.

COST: 90-Min Call - €750  |  60-Min Call - €600

Register your Interest in our Training Courses and Start Upskilling Today!

Sign up for our Social Media and Digital Communications training courses to learn skills, tools and strategies for success. Simply fill in the form below and we will get back to you with further details.

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