WEEK 1 >
CAMPAIGN PLANNING
Building out your campaign objectives, audience segments, social media tactics, budget and cross channel strategy will set you up for success.
WEEK 2 >
CAMPAIGN LANDING PAGE
Design an SEO-friendly campaign landing page with our helpful guide and recommended software.
WEEK 3 >
SOCIAL ADVERTISING
Setting up your social ads on Facebook and Twitter. Establishing campaign goals, budget, targeting, creative and copy.
WEEK 4 >
ORGANIC SOCIAL
Developing an organic social media marketing plan to engage audiences with a creatives and copy across Facebook, Twitter, Instagram, LinkedIn or Snapchat. You decide on the channels and I'll provide the tactics.
WEEK 5 >
SOCIAL VIDEO CREATION
How to develop engaging video content to support your campaign - from live to social, animation and infomercial.
WEEK 6 >
MEASURING & REPORTING SUCCESS
Understand what metrics should be reported on, where to find them and use our campaign report template to present results.
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